Web analytics
Privacy-first web analytics: the numbers, without the cookie banner
Cookieless, EU-hosted web analytics that needs no consent banner by default. See visitors, pages, sources, goals, and revenue, with bots kept separate.
Web analytics used to mean a choice you did not enjoy making. Either you accepted the cookies, the consent banner, and the data leaving for another continent, or you gave up on knowing much at all. Voris exists because that trade was never really necessary.
This is the everyday side of Voris. Visitors, pages, sources, goals, the numbers you open every morning, measured without cookies, without a banner in front of them, and without sending your visitors' data out of the EU. The AI signals that Voris is known for sit right next to these numbers, on the same dashboard, but the foundation underneath is a clean, fast, privacy-first web analytics tool.
This page explains what that means and what you get.
What privacy-first web analytics means
Most analytics tools were built to collect as much as possible and sort out the consequences later. That is why they need cookies, a banner, and a lawyer. Voris is built the other way around. It measures what you need to run a website and deliberately never collects the things that create the risk.
In practice that means no cookies in the default mode, no cross-site tracking, no personal profiles, and IP addresses that are used for a moment to derive rough location and then dropped. You get the numbers. Your visitors keep their privacy. Neither one is traded for the other.
The everyday numbers, done cleanly
Voris covers the reports you actually use. Visitors and pageviews over time. Your top pages. Where people came from, by source and referrer. How your campaigns performed, down to the UTM. Countries, devices, and the rest of the context you expect. It reads as one dashboard you can understand without a manual.
The difference is underneath. Every one of those numbers is cookieless, and free of the automated traffic that quietly inflates most reports, which brings us to the next point.
A quick comparison
| Typical analytics | Voris web analytics | |
|---|---|---|
| Cookies | Usually set | None by default |
| Consent banner | Often required | Not needed by default |
| Where data lives | Varies, often outside the EU | EU, hosted in Germany |
| IP addresses | Commonly processed | Never stored |
| Install | Tag manager and setup | One script under 2 KB |
| Bots in your totals | Mixed in | One toggle removes them |
| AI assistants as a source | Hidden in Direct | A dedicated AI channel |
Humans, agents, and AI on one dashboard
Plenty of tools count visits. Fewer can tell you which of those visits were people. Voris classifies every visit as it arrives, so a single humans-only toggle filters bots and AI agents out of every report at once. And because AI assistants are now a real way people find websites, Voris gives them their own place instead of hiding them in Direct. You can see which AI assistants send you visitors and how much of your traffic is agents rather than humans, all beside your normal numbers.
Goals, revenue, and funnels
Numbers are more useful when they connect to outcomes. Voris lets you set goals and attach revenue to them, so a pageview becomes a signup, a sale, or whatever matters to you. When you want to see a multi-step journey and where people fall away, funnels measure that on the same cookieless, session-level data. No extra tags, no separate tool.
Who this is for
This is for anyone who wants to understand their website without apologizing for how they measure it. Founders and marketers who need numbers they can trust and act on. Teams in the EU who are tired of consent banners and data-transfer questions. And anyone who has quietly suspected that good analytics and real privacy were supposed to be at odds, and would like to stop choosing between them.
Frequently asked questions
Is Voris web analytics really cookieless?
Yes. In its default mode Voris sets no cookies and stores no personal data, so there is nothing to track people across sites and nothing to put behind a consent banner.
Do I need a cookie consent banner with Voris?
For everyday analytics, most sites do not. Because the default mode is cookieless and collects no personal identifiers, there is usually no analytics consent banner to show. Your own legal situation is always worth checking, but the tool is built so the banner is not the price of measuring.
What metrics does Voris show?
The everyday reports: visitors and pageviews, top pages, sources and referrers, UTM campaign performance, countries and devices, plus goals and revenue. Funnels and a humans-only view are included too.
Where is my data stored?
In the EU, in data centers in Germany, end to end.
How heavy is the tracking script?
It is one script under 2 KB, loaded deferred and asynchronously, so it stays out of the way of your page loading.
Can I separate human traffic from bots and AI agents?
Yes. Voris labels every visit, so one toggle removes bots and AI agents from every report, and AI assistants get their own channel rather than hiding in Direct.
Start measuring, without the cookie banner
Add one line of code and watch your dashboard fill in, cookieless. Free plan, 14-day trial on paid tiers, no card.